As the business foundation is oriented on trustworthiness, professionalism and integrity, the company is the most committed to maintain our trading position and make improvement where necessary, which naturally reflects a consistent, continuous and endless process of changing for the better. Thus the company will always be willing, ready and able to strive and overcome any challenges to come in the rapidly ever-changing world.
Such philosophical business commitment is clearly reflected in our company's logo. The octagonal image in our logo represents an abstraction of shape of a tortoise shell with a diamond in the center. In ancient Chinese mythology tortoise is an animal symbolizing a very long duration of life. The diamond is the symbol of solidity and perfection, which will last forever.
Today, our business has been focused on cocoa beans and cashew kernels. From these core lines of businesses, we are determined to develop and expand its derivative industries in the years to come. Apart from having owned cashew-processing plants, we have been trying to enter the global market for cocoa intermediate products (cocoa butter, cake and powder) by way of tolling system.
Our current business, which generally includes trading, local transportation, and processing, shipping, tolling and bridging financing to our groups of farmers, will contribute to strengthen our trading position in the global market. Shipment and logistic management is our main concern that will enable us to keep on-time delivery of goods and fulfill the contracts as scheduled with cost efficiency applying tight quality control specified by our customers.
As we run our business from home, we always keep up our trading position with far-reaching ideas to benefit the advantage of the global market. We are standing by the farm gate to bring the best quality Sulawesi produces with added value touch to the gates of global end-users.
Our annual business review and improvement distinguished us from other exporters operational in Sulawesi today. It represents our reputable global trademark "CM" which reflects "different quality" and "guarantee on quality conformity" to any of our customers. Our company logo together with CM trademark has been registered under the USA law and today we are already HACCP certified. This accomplishment encourages us to be well prepared in the fierce competitive global era. CM trademark serves as our light shining from cocoa beans bags, cashew kernels cartons and or cocoa intermediate products cartons and bags.
Since more than a decade, we have been performing as well-reputed produce trader and commodity "processor". Consequently we are declared as "the reliable address for commodities". We are working in the commodities ground side by side with the farmers and the long last relationship enables us to meet high quality standard, quantity and on-time delivery required by the industry. Our branch and unit offices, which will be described in more details on our "headquarter and sourcing networks", heading, are all located in the main producing areas. This is the reality that we have shortcut the supply chain and takes whatever advantage we can have from the global market for the interest of the farmers. We are strongly convinced that the farmers are our main stakeholders, even in the industry as a whole. Since the beginning most of the farmers in our operating areas set up their own cocoa and cashew plantations. They have been able to suffice themselves. We deeply realize that having shortened the supply chain will result supply efficiency and effectiveness, which in the end entails other direct benefit in favor of the group of farmers.
As we are operational among the surrounding group of farmers living in the local producing area, right after having weighed and analyzed the goods of the farmers in our office, we can help them earn their income on time. Hence such mutual relationship will definitely secure a better future both for the farmers' life and for their sustainable farms. The farmers will always be able to earn their income without delay from us. We are so close to them that it makes us possible to get any reliable information at first hand, for instance on crop estimation, pests and diseases attack and weather current actual condition, day by day. These facts of findings are guaranteed its accuracy and vice versa to share with our valuable customers overseas as well.
We realize that working closely with the farmers will, undoubtedly keep our business sustainable. We maintain such mutual relationship to strengthen farmers' position and to ensure the availability of raw-material regular supply of high quality standard. We serve the farmers with a free consultancy covering fertilization, new method of farming system, pests and diseases controlling, quality improvement and to some extent providing the high yielding plant materials and seed.
As trace-ability is becoming an important issue in the consumer countries, we are ready to develop such system in the future. The backbone of this system is already implemented in our daily practices. From our point of view, trace-ability not only means the capability of tracing the origin of the goods but also means, on one hand, giving a proportionally direct reward to the group of farmers and their families against the current international market price availability, and on the other, narrowing its disparity. This is the basic need to achieve, and develop a prosperous life of the farmers' community.